The before / after comparison – Probably the oldest method of illustrating the effectiveness of a product. And the most boring one. Except when it happens in an unexpected place …
An “ambient media cinema commercial”:
Agency: Euro RSCG Duesseldorf
Creative Directors: Torsten Pollmann, Florian Meimberg, Harald Linsenmeier
Art Director: Jörg Sachtleben
Producer: Christian Käutner
MADVERTISING 
Apr 6, 2008 at 10:51 pm
easy and fast. nice one.
Apr 7, 2008 at 1:41 am
amazing!
Apr 7, 2008 at 4:01 am
[…] [via Madvertisingblog] […]
Apr 7, 2008 at 6:23 am
stunning
Apr 7, 2008 at 1:21 pm
so, i guess you also did the truck-ad for the rhino awards…?!
(i did the viagra one…)
Apr 8, 2008 at 5:54 am
We did! And your Viagra one was also shortlisted, right?
Apr 8, 2008 at 5:54 am
Not bad, soulneighbour! I like it!
So you finally found some cinemas who actually realised the idea!
Gratulations!
Apr 8, 2008 at 8:55 am
Yeah, we finally found some. Never thought it would actually be so complicated to stop a curtain!
Apr 8, 2008 at 9:09 am
tstststs…;)
Apr 9, 2008 at 6:58 am
But you’d better not get caught filming in a theatre. On the other hand that would make a great story: Being accused of piracy because of filming your own work for your show-reel.
Apr 9, 2008 at 8:48 am
Doing anti obesity-stuff in the middle of the popcorn battle – you guys are genius fat fighters!
Apr 11, 2008 at 3:20 pm
yeah =)
on june 13th we’ll see which one will finish better… gl2U