A meme. Well.
I was never gonna take part in any of those blog chain things. But because I like sneaker-seb and because he was the one who tagged me and because that movie that’s just on TV really sucks and because the cutest 12-weeks-old boy on this planet just just got tired of playing and fell asleep right next to me and because I just opened another bottle of wine and because I’m a little drunk – I’ll do it.


OK. Six boring facts about myself. That’s easy.

1- I take a tattered grey bunny with me whenever I travel to productions. It talks to me.

2 - The bunny’s name is also the password to my WLAN at home.

3 - My mom is the only person that still calls me by the very silly nickname my friends gave me back in high school.

4 - I used to be an acolyte in a catholic church. My (identical) twin brother and I were always appointed on christmas and easter masses because we looked so symetrical next to the altar.

5 - 18 years ago, when my twin brother’s not-so-intelligent girlfriend came over to our house, I pretended to be him. She didn’t notice.

6 - Last February, I had a lucid dream.

That’s it. According to the rules, I have to “tag” six other bloggers. Sorry, guys! Your turn.
roObin, Hemant, Sascha, Nijko, Beers & Ideas (that counts as two!)

• Mention the rules on your blog.
• Tell six quirky yet boring, unspectacular details about yourself.
• Tag six other
• Go to each person’s blog and let them know they are tagged.

Welcome, Jonas!


A couple of months ago I told you about a senior citizen bus travel provider who didn’t seem too aware of the impression it might leave to typographically abstract the two diacritic dots in his family name to create a company logo.

I just spotted one of his buses again. I think he noticed.

(For non-germans: The umlauted vowel Ü can also be spelled UE.)


Number of minutes before the projector broke down at the “Music Videos International” screening in the course of the OBERHAUSEN SHORTFILM FESTIVAL

The first 87 minutes however contained inspiring videos like this, this or this.

A little off-topic, but this is just too funny!

A couple of months ago, Google‘s web mapping service GOOGLE MAPS launched a new feature: GOOGLE STREET VIEW. A panoramic street level environment lets you descend from the sky and virtually travel through the streets.

Impressive. And contentious! The feature has raised privacy concerns. This scene from a Chicago street shows why:


UPDATE: The original picture has been deleted. Always good to make screenshots! ;-)

Recommendation: The tv commercial idea should not be executed.


(Last page of the focus group test results)



Total number of spaces where you can stand around clinging to your 20-pounds-cocktail in the bar of the SANDERSON Hotel in London on a Friday night without a sinister-looking, ear-plugged giant showing up to tell you that you can’t stand here because this is the VIP area or this part of the terrace was just closed or this corner is only for members.


Also the total number of times I will book that hotel again.

Sir Alfred Joseph Hitchcock (1899 – 1980) was beyond doubt one of the most visionary personalities the entertainment industry has ever bred. His movies are narrative masterpieces and “tutorials” for powerful filmmaking.
Dave Pattern, Library Systems Manager at the University of Huddersfield/UK, pays a very special tribue to old Hitch: He compressed every hitchcock movie to a duration of 1000 frames – The length of a commercial!


Rear Window (1954)


Psycho (1960)


The Birds (1963)

The experiment has a fascinating effect: the sequences break down to a striking condensation of Hitchcock’s picture language and the “visual rythm” of his movies.

And yes: I really think Hitch would make a  good commercial director. Just imagine his 30-second ad for bird seed …



My hometown Duesseldorf doesn’t really bristle with too many exciting cultural landmarks. But on weekends, it seems to inhale bus fleets carrying herds of senior citizen tourists that spend their sunday afternoons gaping at shopping streets and twisted buildings.

This is one of the main travel providers.


Patrick over at WERBEBLOGGER has more unfavorable logos.

If the Universe is constantly expanding, why can‘t I find
a parking space?


Gingerbread showcases, mistletoe decorations, dutch shopping tourists wearing stupid santa hats – christmas seems to be a lot closer than I thought. Guess it’s time to start writing a wish list.

Ok, let’s see. I want

10. This

9. This

8. This

7. This

6. This

5. This

4. This

3. This

2. This

1. And this.



PUCHI PUCHI is a hendheld electronic toy that, when squeezed, makes this bubblewrap popping sound.

“Once in every 100 squeezes of an air bubble, instead of emitting a “pop”, the noise will be replaced by the sound of a fart or a woman moaning in ecstasy. “

How’s that for a gift idea?!

Ad people spend a considerable part of their life time on airplanes. We sometimes fly several times per week. But when something turns into routine, you tend to lose sight of the subtle humor that life might have in store …

Here´s what George Carlin has to say about the safety lecture on airplanes.

George Carlin, master of observational comedy, started his career in the Sixties. He was the first person to host SATURDAY NIGHT LIVE, he won several Grammy Awards, and he is one of the funniest men I have ever seen.

Have you ever imagined a world with no hypothetical situations?

Game developers have always been striving to make computer games look as real as possible. Here is a guy who makes reality look like a computer game.

Inspired by third person games like WORLD OF WARCRAFT, 25 year old designer Marc Owens created AVATAR MACHINE, a gadget with a rigged camera that lets you view yourself as a virtual computer game character. In real time. WATCH THE VIDEO


How twisted is that?!

But there´s more: Marc creates all kinds of art projects and strange product designs.
I want the Digi Pocket Watch!!


iPhone? Quantum accelerator? Time travel? Booooring!
Here´s an invention that gets an advertising creative excited: The flat pen!

Creatives take their MOLESKINE sketchbook wherever they go. It´s where award winning ideas come to life. As a sentence. Or a sketch. It´s also what gets nastily deformed when you stick your pen into it.

Well – not anymore! Designer Dave Seah invented a flat pen that prevents the moleskine´s cover from bending.


I just love the future!

Thanks for reminding me, Youtube!


Side Hotel Hamburg. Late check-in after a long production day.

“Good evening, Mister Meimberg.”


“You are staying with us for one night?”


“Ok. Let´see …”
“Single room … uuhm … Mr. Meimberg?”


“Today is your lucky day! We are fully booked. And will have to upgrade you.
To the Presidential Suite.”

“Really? Wow! That´s great!”

Concierge (handing me the key card):
“King size bed, separate dining room, steam bath, jacuzzi. There you go. Top floor.
Anything else for you, sir?”

“Yes. I have to take an early flight tomorrow. Could you give me a wakeup call?
At 5:30?”

“Sure. That´ll be … in three and a half hours.”

Sometimes life sucks.

When I returned from a commercial shoot the other day, I noticed that I had new roommates. Strange little creatures that hang out on light switches or door frames, and – thanks to my wife – populate our apartment now.

The comic characters are created by french designer Geneviève Gauckler. The so-called “walltattoos” can be ordered here.


In advertising there´s nothing more powerful than pictures. Photographs express the infinite-dimensional universe of human emotions. They make people laugh. They make people cry. They sometimes even make people buy products. A picture is worth a thousand words.

But what if you forgot your camera?

UNPHOTOGRAPHABLE is a collection of photographs that were never taken. Described by photograher Michael David Murphy. Sometimes a few words can say so much more than a picture …


Finally…! I gotta go.


Seen in Prague

When you´ve got something pretty cool, you sometimes have to change it only a tiny bit in order to make it very cool!



Even an ordinary lunchbreak can have something special in store if you just keep your eyes open. The other day I walked out the agency and saw this:



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