A small flower with a big heart.
The new CITROËN promotional campaign for Germany has a very courteous main character: nature.

Translation:
“Nature says ‘Thank You’. For the low consumption model range by CITROËN.”

CREDITS

CITROËN “Flower”

Agency: Euro RSCG Duesseldorf
Creative Directors: Florian Meimberg, Torsten Pollmann
Cpywriter: Torsten Pollmann
Art Director: Jean-Pierre Gregor
Account Executive: Daniel Grube
Agency Producer: Meike Van Meegen
Production Company: Markenfilm Berlin
Director: Henry Littlechild
Post Production: FRAMESTORE, London

Stay tuned for the second film. And a very friendly bird …