Sep 3, 2007
No early phone calls. No meetings. No presentations. No powerpoint slides. No account executives. No commercial scripts. No rejected commercial scripts. No brand core analysis. No target groups. No emails. No Re- Re- Re- Re-mails. No black coffee. No airplanes. No pre-PPMs. No castings. No mood boards. No headlines. No sublines. No bodycopy. No starbursts. No logo. No bigger logo. No film sets. No 35 mm cameras. No rehearsals. No catering. No minor changes. No award shows. No research. No photo briefings. No director´s´interpretations. No photoshop. No gamma curves. No hotel bars. No conference calls. No pitches. No headhunters. No lunch dates. No pre production. No post production. No sound studios. No alternative edits. No double page print ads. No 30 second TV commercials. No 10 second reminders. No copy strategy. No art buying. No creative planning. No TV department. No Daily Dilbert. No client´s approvals. No launch campaigns. No outdoor ideas. No consumer insights. No illustrations. No vectors. No double clicks. No HTTP. No warm midtones. No late pizza. No lost accounts. No won accounts. No press releases. No confused team assistants. No portfolios. No RSS feeds. No visual concepts. No screenshots. No TIFs. No JPGs. No “We open on a tropical beach“. No camera cranes. No spam. No after work parties. No particle effects. No blogging.
Just nature.
And the pacifying awareness that I actually have a functioning operating system of my own.

Life 1.0 – Not so bad.
Sep 3, 2007 at 8:39 pm
No blogging? I think this was a blog post.
A very good one, though.
Sep 3, 2007 at 11:02 pm
I’m a big fan of 1.0, whenever I should happen to capture little snip-its of it ;-)..but for tomorrow, back to quite a few of those terrible things you mentioned
Sep 6, 2007 at 11:16 pm
No comment.
Sep 8, 2007 at 7:55 pm
No reason to have those days not much more often.
Sep 8, 2007 at 7:59 pm
So true!
Nov 10, 2007 at 2:49 pm
[...] 5. This [...]
Dec 6, 2007 at 6:29 am
[...] durch meinem Blog-Meister °flo, der für sich das Leben 1.0 entdecken konnte, werde ich ab heute in unregelmäßiger Regelmäßigkeit von meinem virtuellen [...]